Everything You Should Know When Publishing Your Very Own Blog
Find out Everything You Should Know When Publishing Your Own Blog.
If you want to publish your own blog, you may be facing several tricky questions.
What is a blog exactly? Is there a quick and easy way to create a blog? Where to start and how to continue? What does a blog cost?
We will address these questions in the following:
What Is a Blog Exactly?
The word 'blog' derives from 'weblog', as in 'web logbook'. This is exactly what the main part of a blog is. It is a continuous collection of entries, like in a logbook. Contrary to a static website, for which content is created only once, a blog has a continuous quality.
The intervals, in which the blog users create new entries, are of course up to the creator. Some blogs publish several entries every week and others have silent periods for weeks or months.
An individual blog entry is called a blog article or blog post. The length of such a post is not defined. However, most blog posts span over between a few hundred and about 1,000 words.
Is There a Quick and Easy Way to Create a Blog?
The quickest way to start a blog is to register with a website building provider, who offers a blog option.
When choosing a provider, check that they do in fact offer you a blog function. Blogs have a few specific traits that must be supported by the website builder.
As long as the website builder can provide you with a blog, you will be able to publish your first blog post after only a few easy steps. I recommend drafting a test article first and to view the preview before publishing it.
Where to Start and How to Continue?
Once you have first set up a blog, it will of course only be an empty casing. You can start filling it with life by publishing your first blog post. But before you do so, you should be clear on a few elementary questions:
Who is your blog's target audience? What is their main interest? What do you want to achieve with your blog overall? How do you want to influence the thoughts and feelings of your target audience? How frequently do you want to publish a blog article?
If you have found the answers to these questions, you will know what you want to write about and what results you want to achieve. It is crucial to know your fundamental intentions. Otherwise you can quickly feel lost and might abandon your blog project early.
What Is the Difference Between a Blog and a Web or Homepage?
A website is any webpage that you can access online via a specific domain. A blog can be part of this website or can make up the entire website, as long as no other content is provided on the website.
Here is an example just to be clear: An online store can have the store itself as part of the website and run a blog alongside. In this blog new content would be posted in regular intervals. This could be on new product developments or other pertinent topics for example.
How Do I Create a Good Blog Article?
You are free to choose any content for your blog entry. You should, however, make sure that the content is interesting to your target group and that it will have an entertaining, personal touch.
An article will be especially interesting, if it answers important questions that your target audience has. Use your expertise to help other readers, by shedding some light into an otherwise obscure topic.
You can make your article entertaining or personal by employing a natural and informal tone. It is easy to add personal touch if you include something personal. What is your position on the blog post topic? How is the topic related to your personal background? Is there a personal story you can tell?
It Is Easy to Start a Blog, but Hard to Keep It Going
The challenge does not lie in setting up your blog. A good website builder tool will make this quick and easy.
The first blog entry is also not a difficult hurdle to take. With some initial enthusiasm you will find it easy to post your first article.
The real challenge of a blog lies in regularly and consistently publishing new articles and ideally making these interesting and entertaining for your target audience.
Only when you have managed this, does your blog have a chance to gradually gain more and more readers and to be successful in the long run.
